Understanding how visitors interact with the pages on your website is crucial if you want your business to grow. Hotjar is one of the most popular tools for user insights, offering a range of tools including heat maps, session recordings, and even surveys. However, it’s far from the only player in the game. You’ll be happy to know that there are many great Hotjar alternatives available that may be a better fit for your business.
let’s see.
Best Hotjar Alternatives
Each of these Hotjar alternatives has its own unique feature set, so it’s important to take the time to figure out which features will best benefit your business before making a final decision.
1. Plerdy: Overall the best Hotjar alternative
Plerdy is undoubtedly one of the best Hotjar alternatives. It offers a comprehensive set of conversion rate optimization tools designed to help you track and analyze how visitors use your website.
It harnesses the power of artificial intelligence to quickly analyze data to give you actionable insights on how to improve your conversion rates.
Its main features include:
- heat map
- Session replay
- Pop-up software
- Website feedback tool
- e-commerce analysis
- event tracking
- Funnel analysis
- A/B testing
- SEO Checker
- Search results page inspector
- Artificial Intelligence User Experience Assistant
As you can see, Plerdy offers a wide range of analytics tools, so it’s a good choice if you’re looking for an all-in-one platform that packs a few features. DIY SEO software.
The only drawback I found was that the learning curve was steep at first. However, this is a small price to pay for the value you get from this tool!
Pricing
Plerdy has a great free plan that lets you try out all the features on offer and even offers unlimited A/B testing. Paid plans are also very affordable, starting at just $21 per month.
2. Clarity: The best free heatmap and scroll tracking tool
clear is a powerful, free web analytics tool created by Microsoft to help business owners understand user behavior.
Its main features include:
- heat map
- Meeting recording
- Frenzy Clicks and Death Clicks
- Performance
- GDPR compliance
- Data storage with access to historical data
The software features a user-friendly interface and intuitive insights dashboard that allows you to easily discover and identify user behavior patterns. What amazed me was how easy it was to sort the data – with the click of a button you can remove useless data like bounces and unengaged traffic.
The fact that it’s free makes it a good choice small business website and startups can give you the insights you need without spending a lot of money.
Clear pricing
Clarity is completely free, permanent, and has no data limits.
3. Crazy Egg: Best for visual analysis
Crazy Egg is a powerful website optimization tool that allows business owners to clearly understand how users interact with their website. It makes it easy to spot errors so you can quickly make changes to keep your conversion rates as high as possible.
Key features include:
- heat map
- Screen recording
- investigation
- error report
- A/B testing
- Traffic Analysis
- Commodity Trading Advisor
- Target
- Confetti Report
One of the best features of Crazy Egg is the Confetti Report, which gives you a color-coded visual report showing how users from different sources interacted with your page.
It’s a very comprehensive tool, which is reflected in the price (compared to Hotjar, it’s quite expensive!), but if you have the budget, it’s one of the best Hotjar alternatives.
Crazy Egg Pricing
Crazy Egg’s plans start at $99 per month. There is currently no free plan available, but you can Get your 30-day free trial here.
4. Smart appearance
Smart appearance is a versatile analytics tool that helps you gather valuable insights into user behavior on your website and mobile apps. It is known for its user-friendly interface and advanced analysis capabilities, and is widely regarded as one of the best Hotjar alternatives.
Its main features include:
- Meeting recording
- heat map
- Activity
- funnel
- crash report
- Web and mobile app analytics rolled into one
I really like Smartlook’s funnel feature. This allows you to map out important user flows and helps you understand exactly where users are dropping off. These insights enable you to make adjustments to improve conversion rates and maximize revenue.
Smartlook combines powerful analysis capabilities with an easy-to-use interface, making it an excellent choice for beginners and experts alike.
Smart appearance pricing
Smartlook has a completely free plan. Paid plans start at around $55/month, which give you access to higher usage limits and more advanced analytics.
5. Maze
maze is a popular user insights platform used and loved by thousands of big brands around the world.
It is designed to help product development teams leverage user insights to build digital products that truly meet user needs, saving time and money during the product development phase. Mazes can be used for websites, apps, prototypes, surveys, and even interview studies.
Its main features include:
- usability score
- heat map
- Design metrics including accidental clicks and time on screen
- Shareable and customizable reports
- Automated transcription and AI-driven summarization
- Detailed path analysis
This powerful toolkit enables developers to put customers front and center in every product they create.
maze pricing
Maze offers a completely free plan that lets you perform 1 study per month. Paid plans offer access to more features and higher usage limits, starting at just $99/month.
6. Lucky Orange
lucky orange is a website optimization toolkit that gives website owners everything they need to understand how users interact with their site and collect customer feedback.
Its main features include:
- Meeting recording
- Chat online
- Visitor information
- Dynamic heat map
- Conversion pipeline
- announcement
- investigation
- form analysis
- Intuitive dashboard
- Google Analytics integration
This popular tool is a great choice for anyone looking to optimize their website and better understand their users for growth.
The only downside I found is that it can be a bit clunky and slow to load at times. That being said, it is still one of the most affordable user analytics platforms, with a free plan as well as a range of affordable paid plans to choose from.
Lucky Orange Pricing
Lucky Orange offers a completely free plan for up to 100 sessions per month. Paid plans start at just $32/month for 5,000 treatments, and the price goes up based on the number of treatments you need. All plans include access to all features.
7.VWO
VWO Providing end-to-end optimization of websites and apps, giving you everything you need to customize your product to your users’ needs.
Its features include:
- Web page test
- Mobile application testing
- Server side testing
Some of the key features offered include:
- heat map
- user survey
- Meeting recording
- form
- funnel
- part
- Split URL test
In my opinion, this is one of the best tools for A/B testing – it makes real Easily perform landing page experiments and multivariate testing.
VWO also has some great personalization features that allow you to create a personalized experience for each audience.
Together, these features help you fine-tune your products and increase conversion rates on your website and mobile apps.
Volkswagen pricing
VWO pricing is broken down based on the features you need. Web Test offers a free plan, ideal for tracking up to 50,000 users per month. Insights plans start at $214/month and Personalized plans start at $398/month.
View plans and pricing here Find out which option best suits your needs.
8. Full story
full story Designed to help you create, analyze and observe user interactions on your website. It gives you the “complete story” and helps you optimize the user experience.
Its main features include:
- Session replay
- User behavior analysis
- heat map
- User segmentation
- journey map
- pathways and transformations
- emotional signals
- Automatic capture
This powerful platform uses artificial intelligence to automatically gather information and analyze behavioral patterns to help you spot errors and other issues that might otherwise go unnoticed.
Full story pricing
Full Story offers a completely free plan that gives you basic level sessions and access to limited features. It also offers a 2-week free trial of the business plan that gives you access to all features. Full Story doesn’t reveal its pricing publicly, but you can expect to pay about $2,000 per year for the Business plan.
9. Mouse flow
Mouse flow is a user-friendly analytics platform that offers a range of features to help you understand your users and how they interact with your website.
Its main features include:
- Session replay
- heat map
- funnel
- form
- User feedback tool
It’s a great choice for beginners and small businesses because of its affordable plans that can grow with your business. It also has a dedicated support team available 24/7, so if you run into any issues, you can be sure there’s always someone on hand to help.
Mouse flow pricing
Mouseflow does not currently offer a free plan. Paid plans start at just $31/month for 5,000 meetings.
10. Checker
The last one on our list Digital marketing applications, Checker Provides deep insights into user behavior on your site. Its extensive tools will help you understand exactly how visitors interact with your site and catch errors when they occur, allowing you to keep your conversion rates as high as possible.
Its main features include:
- Session recording
- Dynamic heat map
- A/B testing
- feedback survey
- form analysis
- error log
It’s simple and intuitive to use and is one of the most affordable Hotjar alternatives.
Inspectlet Pricing
Inspectlet has a completely free plan for recording up to 2,500 sessions per month. Paid plans start at just $39 and can record up to 10,000 meetings per month.
Conclusion: Which are the best Hotjar alternatives?
As you can see, there are plenty of great Hotjar alternatives to choose from to check out your situation Bounce rate benchmark and other metrics, but which one is best overall?
The overall winner is Predy. If you’re looking for an all-in-one user analytics tool, you can’t go wrong with Plerdy. I like the SEO insights as part of the platform. It’s very easy to use and its plans are super affordable, making it a suitable choice CRO tool options Suitable for businesses of all sizes.
Crazy Egg is another good option with very powerful visual analysis capabilities, but unfortunately does not have a free plan.
Finally, if you are looking for a completely free Hotjar alternative, this must be clear. It has a lot to offer and is a great choice for both startups and large enterprises.
