Friday, July 11, 2025
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5 ways SEO uses ChatGPT – Whiteboard Friday

The final way I recommend using ChatGPT for SEO is to build a custom tool. I think one of the biggest strengths is that ChatGPT will allow us to become a community of creators and create technology solutions regardless of our technical background. For example, you can have ChatGPT actually create your own custom Chrome extension for you. With limited coding knowledge, I was able to create a Chrome extension that, with some debugging, extracted basic information such as the page title, H1 tags, publication date, etc. in about 30 minutes.

You can also create your own Chrome extensions to truly suit your personal needs as a search marketer. Additionally, you can use it to create tools that can help you scale your own processes. With ChatGPT, we actually created our own Google Sheets feature that runs the information through Google or through CGPT’s open API. Basically, what you can do is, within the Sheets feature, you can use ChatGPT to create custom title tags and meta descriptions that you can drag and drop directly into a Google spreadsheet. If you’d like to go through the process, we’ll link to the article in the video description.

Learn more about How to connect ChatGPT API to Google Sheets.

So I think ChatGPT has a lot of really, really good use cases in terms of SEO, not just creating new content. You can use these tools in many really creative ways. I believe that SEOs who commit to learning how to use these tools will be truly successful in the long run.

Thank you all for joining me for this week’s Whiteboard Friday.

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