Wednesday, July 16, 2025
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Boost your SEO career and team in the age of artificial intelligence — Whiteboard Friday

Now, let’s move on to automating monotony. I think for most people, we think of automation as super technology, or, you know, letting artificial intelligence come in and do the work for us. The reality is that all automation has human roots. This is when humans think about a problem or problem to be solved, formulate strategies to solve the problem, and formulate steps to solve the problem. Once you map out these steps, you can finally hand it off to an engineer or developer. They can build it, you can re-strategize with them, and then you can eventually scale.

But the missing piece that artificial intelligence cannot do is care more. HubSpot founder Dharmesh ultimately said, “In the world of artificial intelligence, it is more important to care more than to know more,” because artificial intelligence will know more than you do. This is reality. So when we think about this model, you can ultimately know that more care ultimately makes the entire framework work better, and the human loop ultimately fosters innovation.

Now that you’ve completed SOA, you’ve finally refocused your attention on bigger and better things that will have a greater impact on the business.

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