Boardsmith Customer Spotlight | SEO and Digital Marketing Success Stories

John Loftis, owner of The Boardsmith, approached Intero Digital in August 2023 to help expand his high-end cutting board business. The Boardsmith is a family owned and operated business based in Frisco, Texas dedicated to quality and craftsmanship. Founded in 2005, the small business has grown from a one-man operation in a garage to a dedicated team of eight full-time employees in a 7,500-square-foot workshop. Each board is carefully handcrafted using only the finest hardwoods and is designed to be a long-lasting functional piece of art. The Boardsmith focuses on achieving a profitable return on ad spend and growing organic traffic, and relies on Intero’s expertise in Google Ads management and SEO strategy. These efforts have significantly increased awareness and revenue, laying the foundation for The Boardsmith’s continued growth and success.