Luck is by design. Whether your luck is mainly bad or good depends on your perspective. This applies to online reviews, which businesses need to be successful, especially “local” reviews. Your vision affects everythingincluding how many people reviewed you, how high your ratings were, how persuasive your reviews were, and how many good new customers your reviews and rankings generated Production.
your abilities Received rave reviews Depends on what you know before asking. Why? Because it affects who you ask, when you ask, what you ask, and how you ask. Just like the Japanese principle Genmawash.
Can you do whatever you want? Of course, this might be fine. Or your request will make unhappy customers more likely to tell the world, or rub happy customers the wrong way, or generate a ton of generic and mediocre reviews, or take up too much of your time, or all of the above. Too much planning is unsustainable, but too much spontaneity may give your business a “No Regerts” tattoo.
The following 20 points are recommended for you to understand before trying it: nudge Customers review you on Google Maps or anywhere else. If you by asking email, but they also apply to face-to-face, phone or SMS requests, and Object relationship mapping software.
Do you need to know all 20 points? Of course not, and in many cases you may not be able to determine all of this. What I’m saying is that you can solve more problems out of 20 forward Ask someone for a review, that’s even better. There are probably 5 to 10 points that come to mind immediately or are obvious. Another good news is that with a few minutes of homework you might find some question Impact on your local SEO that some miss Chanceand ways to keep more customers satisfied than ever before.
Before asking for a review, see how many of these 20 questions you can answer about a specific customer:
1. Is this the right client? Sometimes a spouse or family member is the liaison, decision-maker, or payer. Sometimes you get a client who has two minds. In either case, ask the person you expect to be asked.
2. Has this customer already reviewed you? If so, thank them for their review and maybe ask them if they would be willing to copy and post the same review on another review site.
3. Are you sure they didn’t try to review you and run into problems? Like, “I sent you a review, but then Not shown on Google Maps”. If this is their second time trying a piñata, thank them for their efforts so far and focus on troubleshooting.
4. Can they do it? For example, if your Google review has locking or frozenor if your Google Business Profile page is suspended, or your GBP page is difficult to pull up, you’re wasting your customers’ time and potentially damaging the customer relationship. Just do a dry run.
5. Have they offered to review you, or promised to do so? If so, confirm the offer and frame your request more as a reminder or “yes, please” rather than a sudden request.
6. How satisfied are your customers with your business? Maybe this is when you find out, but for obvious reasons, it’s best to measure customer satisfaction before asking for a review.
7. When did they start working with you? You don’t need to know the day, but you should know the year. If it’s possible that they forgot about you in some way, your request may become more complex, as you may need to refresh yourself on some things, refresh your client on other things, and re-establish that he or she has How happy that now your job is Way In the rear view mirror. Five-star reviews without detailed information won’t do you much good.
8. Is it an old customer or an old customer? If so, you need to acknowledge this, maybe thank the customer for their loyalty, maybe encourage some description Why This customer is already with you. Comments from one of your true believers tend to be More detailed and powerful than from nibbling.
9. What places have they visited or worked? if you are multiple locationsdirecting customers to the specific location they interact with, or the location closest to them. If you don’t know, make a guess and provide the customer with location-specific instructions. It’s better than them getting stuck and not knowing which page they should review and not reviewing you anywhere. Leave a trail of breadcrumbs for them.
10. What services or products did they receive? If appropriate, please mention this in your request. Not only will your request appear more personal and well thought out, but it’s also an opportunity for them to weigh in on specific aspects of your service or product. This is the best way to get There are some keywords in it.
11. Who do you work with or interact with on your team? This person alone can earn or lose you a few stars. You might say, “What do you like best about Steve’s job?” or “Please describe your experience with Dr. Pepper,” or “If you have any questions, questions, concerns, etc., please let me or Joan know.”
12. Which person on the team (e.g. technician, doctor, lawyer, agent, etc.) provides services to this customer work with? Similar to #8 above. If this person is receiving a lot of shaky reviews for whatever reason, then either immediately reconsider asking for reviews or at least measure the customer’s performance.
13. Is the customer a telephone person? This can not only affect How to best request a review (in person, by phone, by text message or by email), and any instructions you give about how to accurately evaluate you (such as whether they should use the app or look for your text message).
14. To your knowledge, how concerned are they about privacy? If you think they’re reserved, don’t push them to Google Maps, Yelp or even Facebook. Consider the BBB or an industry-focused site like HealthGrades or Avvo where people can write Anonymous comment. It’s better than nothing.
15. Do they have a Google account? If you see a Gmail address, you know they have one, but even if they don’t, they probably have one. Regardless, provide some quick instructions on how to set up a Google account if they want to, and be prepared to push them to non-Google sites if the sign-up process becomes cumbersome.
16. Are they on Yelp? If so, you know what to doespecially if they “Elite”.
17. Do you think they like having their pictures taken? If so, and if appropriate, encourage A photo or two and their comments.
18. Do they have a history of harsh comments? Unless you’ve seen their Local Guides profile, Yelp profile, or Facebook page, you probably wouldn’t know. But if you see any of them, just make sure the customer isn’t a piranha.
19. Do they have a frame of reference, such as having worked with competitors? You want favorable comparisons. Additionally, experienced customers are more likely to hit points that others care about and are more likely to include relevant search terms in the process.
20. Is there any benefit from their praise? If you know asking for a review sounds lukewarm at best, think again. Some people’s compliments are so weak or left-handed that you forget what an insult is. “He’s fine” can mean very different things depending on who it comes from.
If all of these questions sound troublesome, that’s because they are. But what is the alternative?
a) No strategy or preparation. you are eating pufferfish Different restaurant every day.
b) A ham-fisted tactic will irritate potential reviewers – either happy or unhappy – and you’ll need to correct it later anyway.
c) A nagging feeling that you’re leaving happy customers in the woodwork and money on the table.
The more you know about your customers, the luckier you’ll be and the stronger your reviews will be. “Ready, aim, fire” is more likely to hit the target than “ready, fire, aim.” When you know your job, you’ll do it calmly and confidently.
