Surprised Media Lab has release Audiencelift 2.0 features enhanced features and a complete redesign of its popular audience growth platform.
“Since launching our initial beta product more than a year ago, we’ve been working with creators and publishers to refine and improve our industry-leading growth platform,” said Brett Sklar, co-founder of Amaze Media Labs. “With the launch of Audiencelift 2.0 Launch, we’ve taken the world’s most powerful podcast growth engine and made it even better.
Last year, we ran more than 600 podcast growth campaigns, with average download costs per new listen ranging from 3 cents to 12 cents. We’ve now added new features that not only provide cost-effective pricing for real downloads, but also add the ability to track listening and significantly enhance campaigns.
Audiencelift grows your podcast audience by promoting your podcast trailer on a curated roster of premium digital publishers like CNN, Yahoo, The Wall Street Journal, and more to find people who are truly interested in your show content. New listeners will then download full episodes of your podcast, growing your audience and earning extra revenue.
With Audiencelift 2.0, users can now set custom campaign start dates, repeat successful promotions to extend the campaign lifecycle, and track how many listens their campaigns add to podcast performance. In addition, integrations with Apple Podcasts, YouTube and other platforms are under active development. Amaze expects to implement these features in the second quarter of 2025.
“The number one request we receive from clients is the ability to track how many additional listens or downloads their audience lift campaigns generated,” said Robert Tuchman, co-founder of Amaze. “With Audiencelift 2.0, podcasters can clearly see each campaign effectiveness and track the growth of their podcasts in the Audiencelift dashboard.”
About Marvel Media Lab
Amaze Media Labs was founded in 2020 by Robert Tuchman and Brett Sklar to help brands succeed in the next frontier of podcast community engagement. The Amaze Media Labs platform consists of branded podcasts and audience development solutions under the Audiencelift brand. amazemedialabs.com and audiencelift.com.
Audience elevator
Audiencelift is a podcast growth platform that helps grow your audience by targeting real, verified users who are interested in your show’s content. It will promote your podcast trailer on trusted digital publishers like CNN, WSJ and ESPN, ensuring your ad reaches new listeners, including those who are new to podcasts.
Audiencelift uses Cloudflare to prevent bot impressions and ensure effective ad spend. It provides location and interest targeting to reach your ideal listeners, and an estimated 70% of trailer listeners are new to podcasting, making them high-value leads for advertisers. Audiencelift ensures downloads are IAB certified, integrates with your hosted analytics, and drives serious audience engagement to grow your audience and revenue.
