Instagram never stays still, 2025 brings exciting changes to your favorite social platforms. Whether you are a creator, business owner or casual user, these fresh features are reshaping how we connect and create.
We will keep this guide up to date with monthly updates for 2025 to ensure you stay ahead of the curve and understand everything that is growing on Instagram.
Ready to explore any new features?
2025 starts with one of Instagram maximum Changes to date – Vertical grid. Love it or hate it, the new format will stay here, and to be honest, we are excited about the new changes on our favorite social media platforms. Make sure you view Preview the blog To see more tips on tweaking this new style and how to use it Preview Plan your best vertical grid.
It is done with the new vertical grid to Adjust thumbnail preview Your old post! Simply click on the three points on the post, select “Adjust Preview” and choose between fitting or filling. If your image is not filled with the new 4:3 format, you can add a black or white background to make the feed look clean and cohesive.
Instagram is updating the profile layout! Your name and creature will now appear in the center, giving the profile a fresh and simplified look. Additionally, action buttons (such as “Follow” or “Message”) are undergoing a bold color makeover for better visibility.
Instagram now lets Meta AI master it in comments! Once you find the post you want to comment, just click the Magic Wand button and gradually make the AI fascinating. This is a clever and simple way to improve interaction with the community and keep your comments on it.
Now you can quietly post to the Instagram grid and bypass the feed. Simply display a toggle on “Silent Post to Profile” on the grid when uploading and posting without notifying the follower’s feed. Perfect for curating your aesthetic or sharing personal moments without getting involved immediately.
Business chat transparency
Instagram improves transparency in business communications by introducing a “Business Chat” tag at the top of the DM conversation with the company. Additionally, the new Business Chat and Your Privacy shortcut provides insights on how information can be used during these interactions.
Instagram now lets you Translation DMS It’s easier to connect with people around the world now! No need to copy and paste – click to translate messages in chat.
New insights for the reels are updated
Since Instagram has changed the way you track reel performance, views become the main metric, you can now also see view rate and viewing time, as well as other personalized insights. This new information will help you understand how people are involved in your content, how often they see posts, and how long they are viewing!
Instagram now adds an “AI Information” tag to photos sent using DMS created using AI. This helps users easily discover what AI generates, keeping it transparent to ensure everyone knows what is real and what AI production is!
Instagram is launching 3 minutes of reelgive creators more time to show their content! Whether you’re telling a longer story or discussing a topic more deeply, this update will keep you from feeling rushed to attract audiences – perfect for more detailed or creative videos.
Preview of the next slide in carousel
The latest update to Instagram brings convenience features for Carousel posts – a preview of the next slide! This small change makes it easier for your community to slide and encourages more engagement with your content.
Instagram launches a new video editing app, editmake content creation easier! It provides powerful tools to edit videos with more precision and creativity, helping you take your posts to the next level – ideal for creators or casual users to seek a seamless editing experience.
Instagram is testing profile editing features to enable you to rearrange your grid posts. This gives you more control over how content is displayed, making it easier to curate grids and highlight specific images, especially after vertical grid updates. Currently, testing is being performed using a select group of users, so be careful to see if this new feature lands in your account.
hint: use Preview To plan and reschedule Instagram posts before posting so you can see exactly what the feed looks like – you always have the cohesion, aesthetic source you like!
Instagram is testing a comment that doesn’t like the button, showing as a down arrow similar to Reddit’s down-registration feature. On our account side, we have to wait and see more about this feature, but this is definitely a unique new option!
Meta is testing community notes on Instagram and Facebook, allowing users to write comments on posts they consider misleading. If others get consensus from a group of contributors, these notes will be displayed and if you share your notes will be anonymous. Although its effectiveness is still being evaluated, the feature is designed to combat misinformation with crowdsourcing insights.
Instagram is launching Friends like itwhich shows you which of your friends like a specific reel. Their profile picture will appear in the upper right corner of the video, making it easier for you to see what your friends interact with – a new and fun way to spark conversations and share a love for content.
Now you can easily generate and share AI-created images directly in your story! By selecting the “AI Image” option, you can select from the collection of images generated by the AI, or ask Meta AI to create a custom image based on your own unique tips and descriptions.
Instagram introduces a new shared reel button that looks like a link icon instead of the “paper airplane” we are already accustomed to. This makes it easier to share reels by providing a simple, recognizable way to send them directly.
Scroll Insights and Analysis
Instagram allows users to understand why some reels are followed through personalized statistics such as “most views exceed 3 seconds” or “watch 69% of viewers for more than 3 seconds.” You can also view the Why This Reel Stands Out in the section to create or save the reel with additional information, tips, and options.
That’s a package! Any other updates or see any new features? Let us know that we will keep the list updated. With the launch of features, please check out more information as soon as possible!