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Hey, Moz fans. Welcome back to another whiteboard Friday. My name is Meghan and I am on the Moz learning team. Today, I will talk to you about the power of leveraging feedback in content iteration.
So one of the projects I’ve contributed to where I am here is taking care of our client Help Center, which we call it Help Center. If you are not familiar with Help Hub, here we can accommodate all the operating guides, tips and tricks, workflows, and troubleshooting guides for MOZ tools. I do encourage you to check it out if you have time in the future or have questions about the tool.
Key parts of the maintenance help center include collecting, monitoring, and implementing customer feedback, which is a key component for us. why is that? Well, because we want to make sure we provide customers with quality, useful content. Furthermore, this process allows our customers to find answers to their questions quickly and easily at any time. This can also get some improvement from our help team by reducing the number of tickets they receive to ask these questions. So I will move on and let you through the process we use to implement customer feedback, hoping you can apply it to your own content creation and maintenance strategies.
