Meta adds the ability to limit text words generated by AI in meta-advertising…
When you create a new ad, there is a Brand part At the bottom of the identity.
This allows you to define how brands are reflected in the enhancements generated by AI. Examples include logos, fonts, colors, Text tone and visual style.
There is now a new, “restricted word.”
Restricted words
The following is the definition of meta:
Specify whether there are certain words or phrases you don’t want to appear in AI-generated text options, we will exclude them from Advantage+ Creative Text Generation.
Yuan AI-generated text suggestions It is useful for generating more variations to help your ads find the right audience (because Andromedatargeting is already in the ad). But you need that text to retain your voice.
An example of the word I added is “fluff”, which is usually a sign of text generated by AI. Another candidate will be “Unlock”. Of course there are others, but the main thing is to exclude words and phrases you see in the text options generated by Meta, you won’t use yourself.
Failures caused by AI
Even with text tone prompts, I found that Meta’s AI-generated text is not as good as it is. Although Meta says it learns from your previous ads, it doesn’t sound like me. While this might mean I need to do better to perfect the text tone settings, controls like limiting words can only help.
Do you use AI-generated text options?



