Monday, October 6, 2025
HomeSearch Engine Optimization (SEO)Technical SEOHow to analyze search behavior data - Whiteboard Friday

How to analyze search behavior data – Whiteboard Friday

Talking about Analyze the root causehow many of us have Diagnostic Tools We can use them inhabit Three different levels of data We can get: basic behavioral data, next level data and prediction data. Let’s get into each of them.

1. Basic data

this Basic data From tools you don’t need to buy or set up. One of them is Google Search Console (GSC), which reveals bad intention matching when we look at CTR from a brand and non-brand perspective. Most other data in this bucket is qualitative, allowing us to identify common grounds in frustrations during our pre- and post-purchase journeys, e.g. Investigations, CX logs, social comments and comments, So make sure you are collaborating across functions to access users’ requirements on you. There is also real-time testing, which is the most time-consuming option, but may also be one of the most meaningful options, as there isn’t much to infer.

RELATED ARTICLES

LEAVE A REPLY

Please enter your comment!
Please enter your name here

Most Popular

Recent Comments